Take 3, Scene 22: Minimizing Time to Value

On this episode of Take 3, we dive into the concept of Minimizing Time to Value with Andy Zipfel and Paul Doman, two members of 3Pillar’s Client Services’ Media team.

Minimizing Time to Value is a core tenet of 3Pillar’s Product Mindset, which guides the way our development teams think and work. The Product Mindset is made up of three tenets: Build for Outcomes, Excel at Change, and Minimizing Time to Value. Minimizing Time to Value is the process of finding the shortest and best path to value when developing digital software products.

Listen to the Episode

Interested in hearing more? Tune into the full episode via the SoundCloud embed.

Episode Highlights

  • Andy and Paul frame the importance of Minimizing Time to Value within the context of building and developing digital software products
  • We go over 3Pillar’s Product Mindset, how Minimizing Time to Value fits into this concept, and what the Product Mindset looks like in practice
  • Paul and Andy share examples of the success of Minimizing Time to Value and then showcasing that value, and the positive impact this can have on development teams

About the Guests

Paul Doman leads the Media and Information Services industry teams at 3Pillar Global. His clients partner with 3Pillar to build impactful software that distributes digital content to consumers, such as PBS and the Daily Telegraph. He also works with data companies who are aggregating, analyzing, and monetizing data, such as Carfax.

Andy Zipfel is a Business Development Executive for 3Pillar Global, working with Media and Information Services businesses to provide strategic consulting and digital product development solutions. He has 25 years of business development, sales, and marketing experience as an executive with USA Today, AOL, ESPN, and MTV Networks. He has also written a blog post on this topic, which is available on the 3Pillar website.

Watch the Video

Wish you could be in on the action during our recording? Watch this video to get a behind the scenes look at the recording of this podcast episode.

Take 3, Scene 22: Minimizing Time to Value from 3Pillar Global on Vimeo.

Julia Slattery

Julia Slattery

Marketing Content Specialist

Julia Slattery is a Marketing Content Specialist for 3Pillar Global in our Fairfax office. She manages content for 3Pillar’s web properties, hosts 3Pillar’s ‘Take 3’ podcast, and assists with the production and editing of a wide variety of audio, video, and written content. She holds a BA in Writing, Rhetoric, and Technical Communication from James Madison University.

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