Insights

Insights and thought leadership on product strategy, product design, and product development in the form of blog posts, podcasts, and articles for outside publications.

December 1,2021

How to Define Customer Experience Strategy

The rise of digital has given rise to a new type of customer. Today’s consumers are more informed and have higher expectations than ever before. In order to woo these hyper-aware consumers, businesses need to prioritize their experience, starting with a CX strategy. But how do you define customer experience strategy? This phrase essentially describes […]

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