May 4, 2015
Managing Innovation, with Greg Satell
On this week’s episode of “The Innovation Engine” podcast we take a look at some of the keys to managing innovation. We talk about what what network science tells us about corporate hierarchies in today’s connected world, what the phrase “given enough eyeballs, all bugs are shallow” means, and how to know what kind of innovation your company is best equipped to pursue.
Greg Satell joins us this week to discuss those topics and more. Greg is a prolific writer whose work is published frequently on Forbes.com, InnovationExcellence.com, and in publications like the Harvard Business Review. He also blogs on issues at the crossroads of media, marketing, and technology at www.DigitalTonto.com. Greg’s background includes 15 years living and working in Eastern Europe, where he helped build some of the premier publishing brands in the region.
Here are some of the highlights of this week’s episode of the podcast:
- We talk about Greg’s three pillars of innovation – competency, strategy, and management – and the importance of each
- Greg shares some insight into how and why he created his “innovation matrix” to help companies determine which category or mix of innovation they should pursue
- We talk about what Greg refers to as The Tony Soprano Problem – how to work collaboratively yet still motivate the people around you to follow your vision and, ostensibly, do what you want them to do
LISTEN TO THE EPISODE
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