Jessica Hall and Kenal Shah Speak at ProductCamp DC

Jessica Hall and Kenal Shah gave a presentation titled “Using Prototypes to Validate Product Strategy” at ProductCamp DC, a premier product-focused event held in Washington, DC on October 11th. ProductCamp DC was a participant-driven event intended for anyone looking to conceptualize, design, build, promote, and sell software products. Jessica Hall & Kenal Shah   Jessica Hall is the Director of 3Pillar’s Innovate Practice and Kenal Shah is a Sr. Product Manager. In their presentation, Jessica and Kenal cover some of the benefits of prototyping and testing before before launching full-scale development efforts. Oftentimes, many business challenges can be resolved by creating working prototypes that communicate – or disqualify – ideas effectively. They talk about appropriate levels of fidelity, functionality, and content for prototypes based on lessons learned since 3Pillar launched its Innovate practice earlier this year. Want to know what these benefits are and how prototyping software products can be a quick, cost-effective way of getting ideas to market quickly and building great revenue-generating products? You can watch a full video of their presentation and the presentation itself in the SlideShare embed below:

Leave a Reply

Related Posts

Shift Your Mindset to Find Product Success 3Pillar CEO David DeWolf spoke on the importance of seeing software development through the lens of product at the recent “Product Matters” event in I...
Flexing Your (Underused) Creative Muscle On this episode of The Innovation Engine, we talk about how to start flexing what is likely an underused muscle, if you're like 98 percent of the popu...
Where Are the Female Leaders in Tech (& How Can We Attr... On this episode of The Innovation Engine, we examine the dearth of female leaders in technology and look at ways we can mentor and encourage more fema...
Microservice & Serverless Architectures – Is Eith... On this episode of Take 3, we explore microservices and serverless architectures - what they are, why microservices have gained so much in popularity ...
5 Cost Saving Strategies When Using AWS Amazon Web Services, or AWS, offers reliable and scalable cloud computing services. More and more companies are realizing the benefits and are migrati...

SUBSCRIBE TODAY


Sign up today to receive our monthly product development tips newsletter.