February 24, 2022
182 | Marrying Insight with Innovation with Ian Wright
Ian Wright is Chief Insights Officer at Equifax. But what does that actually mean and what insights can he give us into the current (and future) state of the marketplace?
Do you wish there was an easy way to access data and see insights into what it means all in one go? That’s one of Ian’s main roles along with keeping track of the market and its trends. When it comes to innovation, you have to know exactly where you are before you can decide where you want to go and how you want to get there.
Equifax provides marketing solutions to help businesses achieve more targeted, meaningful interactions across the customer journey. They believe that understanding household economics is critical to marketing success, and that’s where a Chief Insights Officer comes in.
Listen for a more thorough explanation of Ian’s role along with his view of the state of the market, and even his takes on things like getting the work/life balance right and handling imposter syndrome.
Key topic from the episode
- What an Insights Officer does
- How Ian’s job looks to the future
- How the Information Services Industry is changing
- Quickfire questions
Listen To The Episode
ABOUT THE INNOVATION ENGINE
Since 2014, 3Pillar has published The Innovation Engine, a podcast that sees a wide range of innovation experts come on to discuss topics that include technology, leadership, and company culture. You can download and subscribe to The Innovation Engine on iTunes, Stitcher Radio, Spotify, and SoundCloud to listen online, via Android or iOS, or on any device supporting a mobile browser. You can download The Innovation Engine’s dedicated iOS app from the Apple Podcasts App store, and you can subscribe to receive new episodes in your inbox each time one is published.