THE REVOLUTION WILL BE DIGITIZED.

In an age of rapidly proliferating platforms, 3Pillar helps companies in the Media & Entertainment space ensure that wherever customers go, there they are.

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Want to find out more? See additional information on what 3Pillar and PBS have done together.

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Engagement Metrics vs Vanity Metrics: What We All Got Wrong and How It’s Changing


As we have moved forward in the digital era, the way we consume content has completely changed and the business focus shifted from engagement metrics to vanity metrics. In this post, Adi Chikara argues that businesses need to refocus on engagement metrics to better serve consumers.

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