All Posts by Iuliana Lazarean

Iuliana Lazarean

Iuliana Lazarean

User Experience Designer II

Iulia Lăzărean is a UX Designer at 3Pillar Global. She has years of experience in Visual Design and Art Directing. She has a Master’s in Visual Arts from the University of Arts and Design Cluj-Napoca.

Should You A/B Test?

First of all, what does A/B testing mean? A/B testing starts when you want to be sure you’re making the right decision. Simply put, A/B testing is comparing the effectiveness of two (or more) different variants of the same design, by launching them under similar circumstances. These A/B tests should be driven by a cause… Read more »